THE NEGATIVE IMPACT OF ''THE NEGATIVE IMPACT OF ''COVID-19'' ON TOURISM SPHERE OF THE RACOVID-19'' ON TOURISM SPHERE OF THE RA

Abstract

The number of tourists in Armenia has been growing in recent years. Therefore, the article presents the main statistics of the tourism sector: the number of incoming tourists and the quarterly balance of payments indicators, the number of domestic tourists, the main marketing steps implemented in Armenia. The analysis shows that tourism in Armenia would grow in the upcoming years if not the spread of COVID-19, which is a global problem, and Armenia cannot avoid it. The article discusses the possible negative impact of COVID-19 on tourism in Armenia and other countries, discusses measures taken by a number of countries and by Armenia to mitigate the possible negative consequences of COVID-19, and some preliminary predictions are made.